Gosh, it took me a whole nanosecond to answer the question – and for FREE, too!
Clinton and her image-makers are sketching ways to refresh the well-established brand for tomorrow’s marketplace. In their mission to present voters with a winning picture of the likely candidate, no detail is too big or too small — from her economic opportunity agenda to the design of the “H” in her future campaign logo.
“It’s exactly the same as selling an iPhone or a soft drink or a cereal,” said Peter Sealey, a longtime corporate marketing strategist. “She needs to use everything a brand has: a dominant color, a logo, a symbol. .?.?. The symbol of a Mercedes is a three-pointed star. The symbol of Coca-Cola is the contour bottle. The symbol of McDonald’s is the golden arches. What is Clinton’s symbol?”
Here, try this – it’s PERFECT:
It encapsulates her wonderfully. And if ya didn’t know, that’s the traditional meaning of “Red”; brings out that inner Alinsky Progressive.
Got any more questions – I got LOTS of answers for her!
