Hot Air | Budweiser: The official beer of ‘rape culture’
BuzzFeed news reporter Rachel Zarrell has whipped up a familiar frenzy by targeting that most famous of American beers, Budweiser, for its new advertising slogan. As part of Anheuser-Busch’s new marketing campaign for its flagship product, Bud Light, the company is promoting the beer as the perfect accompaniment for “whatever.”
“The perfect beer for whatever happens,” the slogan reads. It is accompanied with the twitter hashtag “#UpForWhatever.” As it happens, “whatever” might include rape.
“Keeping in line with their ‘Up For Whatever’ marketing campaign, Bud Light appears to have a new slogan on their bottles: ‘The perfect beer for removing ‘no’ from your vocabulary for the night,’” Zarrell wrote. “By Tuesday afternoon, it started to make waves on social media for the company’s apparent tone-deafness when it comes to the role alcohol plays in rape culture.”
Rachel should write her next piece on how the Democrat party and its progressive allies facilitate the rape culture by serially disarming women.
